/* Start custom CSS for html, class: .elementor-element-e54096f */.em-adguide {
  --em-bg: #f5f7fa;
  --em-card: #ffffff;
  --em-text: #172033;
  --em-muted: #5d6879;
  --em-line: #dfe5ec;
  --em-primary: #1769d2;
  --em-primary-soft: #eaf3ff;
  --em-success: #18794e;
  --em-success-soft: #eaf8f1;
  --em-warning: #8a5600;
  --em-warning-soft: #fff6df;
  --em-danger: #b42318;
  --em-danger-soft: #fff0ef;
  --em-legal: #5c3da5;
  --em-legal-soft: #f3efff;
  --em-radius: 18px;
  --em-shadow: 0 14px 38px rgba(16, 24, 40, 0.07);

  width: 100%;
  max-width: 1180px;
  margin: 0 auto;
  padding: 24px;
  color: var(--em-text);
  font-family: "Onest", system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-size: 17px;
  line-height: 1.72;
  box-sizing: border-box;
}

.em-adguide *,
.em-adguide *::before,
.em-adguide *::after {
  box-sizing: border-box;
}

.em-adguide a {
  color: var(--em-primary);
  text-decoration-thickness: 1px;
  text-underline-offset: 3px;
  overflow-wrap: anywhere;
}

.em-adguide a:hover {
  text-decoration-thickness: 2px;
}

.em-adguide h1,
.em-adguide h2,
.em-adguide h3 {
  color: var(--em-text);
  line-height: 1.2;
  letter-spacing: -0.02em;
}

.em-adguide h1 {
  margin: 10px 0 20px;
  font-size: clamp(34px, 5vw, 58px);
}

.em-adguide h2 {
  margin: 0 0 24px;
  font-size: clamp(28px, 4vw, 40px);
}

.em-adguide h3 {
  margin: 28px 0 12px;
  font-size: clamp(21px, 3vw, 27px);
}

.em-adguide p {
  margin: 0 0 18px;
}

.em-adguide ul,
.em-adguide ol {
  margin: 0 0 22px;
  padding-left: 25px;
}

.em-adguide li + li {
  margin-top: 8px;
}

.em-adguide code {
  display: inline-block;
  padding: 2px 7px;
  border: 1px solid #d7e3f2;
  border-radius: 7px;
  background: #f2f6fb;
  color: #24324a;
  font-size: 0.92em;
  overflow-wrap: anywhere;
}

.em-adguide__hero {
  padding: clamp(28px, 5vw, 54px);
  border: 1px solid var(--em-line);
  border-radius: 26px;
  background:
    radial-gradient(circle at 92% 8%, rgba(23, 105, 210, 0.11), transparent 31%),
    linear-gradient(180deg, #ffffff 0%, #f9fbfe 100%);
  box-shadow: var(--em-shadow);
}

.em-adguide__eyebrow {
  margin-bottom: 8px !important;
  color: var(--em-primary);
  font-size: 14px;
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.em-adguide__lead {
  max-width: 950px;
  color: #3d4b61;
  font-size: clamp(18px, 2.2vw, 22px);
}

.em-adguide__section {
  margin-top: 34px;
  padding: clamp(26px, 4vw, 44px);
  border: 1px solid var(--em-line);
  border-radius: var(--em-radius);
  background: var(--em-card);
  box-shadow: 0 8px 26px rgba(16, 24, 40, 0.045);
  scroll-margin-top: 90px;
}

.em-adguide__section--sources {
  background: #fcfbff;
}

.em-adguide__toc {
  margin-top: 30px;
  padding: 22px 24px;
  border: 1px solid var(--em-line);
  border-radius: 16px;
  background: rgba(255, 255, 255, 0.86);
}

.em-adguide__toc > strong {
  display: block;
  margin-bottom: 10px;
  font-size: 20px;
}

.em-adguide__toc ol {
  margin-bottom: 0;
  columns: 2;
  column-gap: 42px;
}

.em-adguide__toc li {
  margin-bottom: 8px;
  break-inside: avoid;
}

.em-adguide__notice {
  margin: 24px 0;
  padding: 18px 20px;
  border: 1px solid #cfe0f5;
  border-left: 5px solid var(--em-primary);
  border-radius: 13px;
  background: var(--em-primary-soft);
}

.em-adguide__notice--important {
  border-color: #cfe0f5;
  border-left-color: var(--em-primary);
  background: var(--em-primary-soft);
}

.em-adguide__notice--success {
  border-color: #c7ead8;
  border-left-color: var(--em-success);
  background: var(--em-success-soft);
}

.em-adguide__notice--warning {
  border-color: #f0d797;
  border-left-color: var(--em-warning);
  background: var(--em-warning-soft);
}

.em-adguide__notice--danger {
  border-color: #efc2bd;
  border-left-color: var(--em-danger);
  background: var(--em-danger-soft);
}

.em-adguide__notice--legal {
  border-color: #d8cef7;
  border-left-color: var(--em-legal);
  background: var(--em-legal-soft);
}

.em-adguide__cards {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 16px;
  margin: 24px 0;
}

.em-adguide__card {
  padding: 22px;
  border: 1px solid var(--em-line);
  border-radius: 15px;
  background: var(--em-bg);
}

.em-adguide__card h3 {
  margin-top: 0;
}

.em-adguide__card p {
  margin-bottom: 0;
}

.em-adguide__steps {
  display: grid;
  gap: 14px;
  margin: 22px 0;
}

.em-adguide__steps--two {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.em-adguide__step {
  display: grid;
  grid-template-columns: 48px minmax(0, 1fr);
  gap: 16px;
  align-items: start;
  padding: 20px;
  border: 1px solid var(--em-line);
  border-radius: 15px;
  background: #fff;
}

.em-adguide__step > span {
  display: inline-flex;
  width: 42px;
  height: 42px;
  align-items: center;
  justify-content: center;
  border-radius: 50%;
  background: var(--em-primary);
  color: #fff;
  font-weight: 800;
}

.em-adguide__step h3 {
  margin: 2px 0 8px;
  font-size: 21px;
}

.em-adguide__step p,
.em-adguide__step ol,
.em-adguide__step ul {
  margin-bottom: 0;
}

.em-adguide__checklist {
  padding: 0;
  list-style: none;
}

.em-adguide__checklist li {
  position: relative;
  padding: 12px 14px 12px 45px;
  border-bottom: 1px solid var(--em-line);
}

.em-adguide__checklist li::before {
  position: absolute;
  top: 12px;
  left: 12px;
  content: "✓";
  color: var(--em-success);
  font-weight: 900;
}

.em-adguide__example,
.em-adguide__mock {
  margin: 22px 0;
  padding: 20px 22px;
  border: 1px dashed #aebcd0;
  border-radius: 14px;
  background: #fbfcfe;
}

.em-adguide__example p:last-child,
.em-adguide__mock p:last-child {
  margin-bottom: 0;
}

.em-adguide__example small {
  display: block;
  margin-top: 12px;
  color: var(--em-muted);
}

.em-adguide__mock {
  border-style: solid;
  border-color: #d8e5f5;
  background: #f8fbff;
}

.em-adguide__table-wrap {
  width: 100%;
  margin: 22px 0;
  overflow-x: auto;
  border: 1px solid var(--em-line);
  border-radius: 14px;
  background: #fff;
  -webkit-overflow-scrolling: touch;
}

.em-adguide__table {
  width: 100%;
  min-width: 720px;
  border-collapse: collapse;
  font-size: 15.5px;
  line-height: 1.55;
}

.em-adguide__table th,
.em-adguide__table td {
  padding: 15px 16px;
  border-bottom: 1px solid var(--em-line);
  text-align: left;
  vertical-align: top;
}

.em-adguide__table th {
  background: #eef4fb;
  color: #26364d;
  font-size: 14px;
  font-weight: 800;
}

.em-adguide__table tbody tr:last-child td {
  border-bottom: 0;
}

.em-adguide__table tbody tr:nth-child(even) {
  background: #fbfcfe;
}

.em-adguide__formula {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto minmax(0, 1fr);
  gap: 16px;
  align-items: center;
  margin: 26px 0;
  padding: 24px;
  border-radius: 16px;
  background: #101c30;
  color: #fff;
  text-align: center;
}

.em-adguide__formula strong {
  font-size: 30px;
}

.em-adguide__flow {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  align-items: center;
  margin: 22px 0;
}

.em-adguide__flow span {
  padding: 12px 16px;
  border: 1px solid var(--em-line);
  border-radius: 999px;
  background: var(--em-bg);
  font-weight: 800;
}

.em-adguide__flow b {
  color: var(--em-muted);
  font-size: 14px;
  font-weight: 700;
}

.em-adguide__scenario {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}

.em-adguide__scenario > div {
  padding: 20px;
  border: 1px solid var(--em-line);
  border-radius: 14px;
  background: var(--em-bg);
}

.em-adguide__scenario span {
  display: inline-block;
  margin-bottom: 8px;
  color: var(--em-primary);
  font-size: 13px;
  font-weight: 900;
  letter-spacing: 0.07em;
  text-transform: uppercase;
}

.em-adguide__scenario p {
  margin-bottom: 0;
}

.em-adguide__check-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 10px;
}

.em-adguide__check-grid label {
  display: flex;
  gap: 11px;
  align-items: flex-start;
  padding: 13px 14px;
  border: 1px solid var(--em-line);
  border-radius: 11px;
  background: #fbfcfe;
  cursor: default;
}

.em-adguide__check-grid input {
  width: 18px;
  height: 18px;
  margin-top: 4px;
  flex: 0 0 auto;
  accent-color: var(--em-primary);
}

.em-adguide__faq {
  margin: 10px 0;
  border: 1px solid var(--em-line);
  border-radius: 12px;
  background: #fff;
}

.em-adguide__faq summary {
  padding: 16px 18px;
  font-weight: 800;
  cursor: pointer;
}

.em-adguide__faq p {
  padding: 0 18px 17px;
  margin: 0;
  color: #405069;
}

.em-adguide__sources {
  padding-left: 24px;
}

.em-adguide__sources li {
  margin-bottom: 13px;
}

@media (max-width: 860px) {
  .em-adguide {
    padding: 14px;
    font-size: 16px;
  }

  .em-adguide__hero,
  .em-adguide__section {
    padding: 24px 20px;
  }

  .em-adguide__toc ol {
    columns: 1;
  }

  .em-adguide__cards,
  .em-adguide__steps--two,
  .em-adguide__scenario,
  .em-adguide__check-grid {
    grid-template-columns: 1fr;
  }

  .em-adguide__formula {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 540px) {
  .em-adguide {
    padding: 8px;
  }

  .em-adguide__hero,
  .em-adguide__section {
    padding: 21px 16px;
    border-radius: 14px;
  }

  .em-adguide h1 {
    font-size: 32px;
  }

  .em-adguide h2 {
    font-size: 27px;
  }

  .em-adguide h3 {
    font-size: 21px;
  }

  .em-adguide__step {
    grid-template-columns: 38px minmax(0, 1fr);
    padding: 16px;
  }

  .em-adguide__step > span {
    width: 34px;
    height: 34px;
    font-size: 14px;
  }

  .em-adguide__flow {
    align-items: flex-start;
    flex-direction: column;
  }
}

@media print {
  .em-adguide {
    max-width: none;
    padding: 0;
    font-size: 11pt;
  }

  .em-adguide__hero,
  .em-adguide__section {
    box-shadow: none;
  }

  .em-adguide a {
    color: inherit;
    text-decoration: none;
  }
}/* End custom CSS */